Castelldefels construction company website
Project context
Raysa16 needed a strong digital presence that integrated its website with a consistent social media communication strategy, strengthening its brand identity and improving connection with its audience.
Objective
To develop a professional website optimized for UX, combined with a social media strategy aimed at improving brand visibility, communication consistency, and audience engagement.
Work performed
- Corporate web design and development
- User experience (UX) optimization
- Visual design and digital identity adaptation
- Social media communication strategy
- Social media content planning and management
- Consistency optimization between website and social media
- Improved navigation and content structure
- Performance and usability optimization
Design, UX and digital communication approach
The project approach was based on combining web design, UX, and social media strategy to create a consistent, engaging digital identity focused on improving the brand’s online presence.
Result
A consistent and optimized digital platform that strengthens Raysa16’s brand identity, improves user experience, and consolidates its presence across both social media and web environments.